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Benchmarking:
How do your services
compare with those in similar cities in your own and other countries?
Would
it be easy for a stranger with no local knowledge to find details such as
your timetables and fares, or would they resort straight away to a taxi or
hire a car?
Is
your network comprehensive enough to get people from A to B in a
reasonable time?
Where
changes of service or mode are necessary do they work in practice as well
as on paper?
Does
your tariff cater for irregular users as well as daily commuters?
What
happens when things go wrong – is there any means of guaranteeing your
passengers that they will reach their destination?
I
can help you find the answers to these questions and suggest ways in which
you can change things to be comparable with the best!
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